LG Display wants to put a 55-inch transparent TV at the foot of your bed

LG Display will showcase new uses for its transparent OLED displays at CES 2021 with apps for catering, transportation and smart home.

A customer selects their order at the restaurant, with menu information available to view on LG Display’s 55-inch transparent OLED screen.

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A customer selects their order at the restaurant, with menu information available to view on LG Display’s 55-inch transparent OLED screen.

Image / caption: LG screen

A retractable, transparent TV that sits at the foot of your bed is just one way LG Display will be demonstrating its OLED technology during CES 2021. Ahead of the annual electronics show, which will be fully digital this year thanks to the COVID-19 pandemic, LG Display has announced that it will demonstrate new uses of its transparent OLED displays in the smart home, catering and transportation markets. During the show, which runs January 11-14, the company will host an “online showroom” made up of several “zones” that illustrate how the company’s displays can be applied to “objects and situations. that people encounter on a daily basis ”.

“Transparent OLED is a technology that maximizes the benefits of OLED and can be used in various places of our daily life, from stores, shopping malls and architectural interiors to autonomous vehicles, subway trains and airplanes,” said Jong-sun Park, Senior Vice President & Head of the Commercial Business Unit at LG Display said in a press release.

LG Display’s transparent OLED screens have 40% transparency. According to the company, it is seeing growing demand for its transparent OLED technology in industries such as smart home, smart construction and transportation (including autonomous vehicles, airplanes and subways).

Smart bed with 55 inch transparent retractable TV

LG Display’s “Smart Bed” concept is part of their Smart Home Zone and features a “frame” that hides a 55-inch retractable transparent OLED screen. The movable frame can be moved from room to room as needed by the owner, but it is primarily designed to be placed at the foot of a bed. When the TV is in use, the display rises from inside the bezel and the screen can be extended to different heights depending on the best screen ratio for the information displayed. The frame also uses LG Display’s Cinematic Sound OLED (CSO) technology to generate an audio signal by vibrating the screen instead of using traditional speakers.

Order sushi on a transparent OLED display

In the company’s restaurant area, LG Display will show how its transparent OLED technology can be used in the restaurant industry. For example, customers at a sushi bar could display menu information through a transparent screen that also serves as a partition between them and the chef. After placing their order, guests could watch TV or an on-screen movie while watching the chef prepare their meal.

Form windows that are transparent screens

Subway passengers view different types of information on LG Display’s 55-inch transparent OLED screen as well as the landscape outside.

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Subway passengers see different types of information on LG Display’s 55-inch transparent OLED screen as well as the landscape outside.

Image / caption: LG screen

In the metro area of ​​the showroom, LG Display will show how a 55-inch transparent OLED screen could replace a traditional window on a subway train. During a trip, passengers could watch the scenery pass outside while obtaining important travel data, such as news, weather information or the location of the route.

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